Nagoro Doll Festival – Japan

Imagine traveling to a remote valley in Japan, only to find it teeming with the silent figures of life-sized dolls. This is the unique experience offered by the Nagoro Doll Festival in the Iya Valley of Japan. It’s not a traditional festival with music, dancing, and cheering crowds, but rather a continuous, almost eerie, display of artistry that has captured the attention of travelers seeking the unusual.


The brainchild of local artist Ayano Tsukimi, the Nagoro Doll Festival is an ongoing artistic endeavor that started over a decade ago. Tsukimi returned to Nagoro, her childhood village, to find it nearly deserted, a common reality for many rural villages in Japan. To combat the loneliness, she began making scarecrow-like dolls to repopulate the village, initially creating one in the likeness of her father.

Over time, she created hundreds of dolls, each unique, and placed them around the village in various everyday situations. They sit quietly on benches, work in fields, fish in the river, and even attend the village school. Each doll is carefully handcrafted with straw and cloth, their faces painted with simplistic yet expressive features. Tsukimi’s unique art installation brings a sense of melancholic charm to the village, creating a time capsule of the life that once bustled there.

How to Get There

The Nagoro village is remotely located in the Iya Valley of Shikoku, the smallest of Japan’s four main islands. Traveling there requires some planning but is part of the adventure that makes visiting this unique festival an unforgettable experience.

By Air: The closest airports to the Iya Valley are Tokushima Awaodori Airport and Takamatsu Airport, both on the island of Shikoku. International travelers would likely need to fly into a major airport like Tokyo’s Narita or Haneda, or Osaka’s Kansai International Airport, and then take a domestic flight.

By Train: From the airport, you can take a train to Awa-Ikeda Station. Japan’s efficient rail system makes this journey relatively straightforward, though it might require a few transfers depending on your starting point. Japan Rail Pass holders can take advantage of the extensive JR train network.

By Bus: From Awa-Ikeda Station, there are infrequent buses that can take you to Nagoro. The journey takes around 2 hours. It’s recommended to check the bus schedule beforehand as the service is limited.

Given its remote location, a visit to Nagoro is often combined with a tour of the Iya Valley. Known for its steep mountain slopes, deep river gorges, and ancient vine bridges, the valley offers a taste of Japan’s unspoiled beauty, far from the bustling cityscapes.

In Nagoro, visitors are free to roam around and interact with Tsukimi’s silent villagers. Some find it unsettling, while others see a haunting beauty in the tableaux of life frozen in time. Either way, a visit to the Nagoro Doll Festival offers a unique opportunity to reflect on the ebb and flow of rural life and the power of art to commemorate and evoke emotion.

It’s important to note that while the Nagoro Doll Festival is a unique artistic and cultural experience, visitors should treat the dolls and the village with respect. After all, each doll is not just a piece of art but also a memory and a silent testament to the life of this remote village.